SCUM
We were tasked at helping Gamepires fully launch SCUM from Early access to Full Release with Ad Creatives & TikTok Filters
Client
Gamepires
Year
2025
Category
Ad Creatives
We teamed with Gamepires to take on the tast of launching SCUM into full release. We did capture & ad creation aswell as creating a custom TIKTOK filter for the games release campaign.
SCUM already had a well known IP and fans of the genre already knew the game. The aim was to convert survival fans into long-term players and increase brand awareness
We had the unique opportunity to create a tiktok filter for the release of the game, helping with both brand awareness and community involvement which helped the overall campaign performance.
We had the unique opportunity to create a tiktok filter for the release of the game, helping with both brand awareness and community involvement which helped the overall campaign performance.
